It’s rare that you get to sit down and talk to a female founder of a successful software company, although the current trend is that of an increasing number of female founders in tech. Georgina Lupu Florian started her bold journey in 2015, when she created Wolfpack Digital, an award-winning web and mobile design and development company, with a team of 80 people, based in Transylvania, according to Irish Times.
Wolfpack Digital is now opening a branch in Dublin, because they fell in love with the Irish approach to innovation which includes the passion to match their own team’s dedication to bringing performance and beauty in the world through technology. Their motto is “Powerful web and mobile apps, start-to-end” and their focus industries are fintech, healthtech, transportation, IoT, beauty, entertainment, and education. The company attracts tech talent and clients alike especially through a diverse portfolio, and a coherent company culture combined with a slick and colorful brand. The entire story is centered around the Wolf symbol.
“The idea for the company name came from my surname, Lupu, means wolf in Romanian. I never thought it would stick like it has, and eventually it became the seed for so much more. In everything that we do, we are inspired by the beautiful attributes of the wolf: agile, performant, communicative, playful, team player, dedicated, organised, and in harmony with its surroundings. The intention was to bring my diverse interests together while bringing beauty and performant technology to the world, by putting together a fantastic team,” says Georgina Lupu Florian.
She has a multidisciplinary background. She is an Engineering graduate, she has a BA in Psychology and two Master’s degrees, one in PR and one in Electronic Engineering and Business Management from King’s College London.
“Entrepreneurship was the way for me to connect the dots and bring together my passion for tech, design, communication, health, product management … etc. I wanted to build a company that delivers equally beautiful UX/UI design, and high-quality, high-performance web projects and/or web apps for various industries.”
Their recent accomplishments include winning the European Technology Awards, the CSS Design Awards, and winning the AlphaHub accelerator.
The company has just won the European Technology Awards for App Development at a ceremony held at the Ritz in Paris.
“Although most of our clients are from the US and UK, we found ourselves having a striking number of collaborations with Irish companies, and enjoying the experience. We simply click with the people here, and we share that inner fire that is so important when it comes to innovation. Our plan is to expand our portfolio even further and work with startups, institutions, and innovation departments alike, while scaling up the projects for our existing clients, and being closer to them“, says Georgina Lupu Florian.
“Dublin is a direct flight away from our city, Cluj-Napoca, and the cities are quite similar in many ways, including their size and tech vibe – Cluj is called the Silicon Valley of Central Eastern Europe and is one of the safest cities in the EU. You can find many Irish pubs here, so please come visit!”, says the CEO of Wolfpack Digital.
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