Banca Transilvania and OTP Bank Romania became one bank

Banca Transilvania announces the successful completion of the merger with OTP Bank Romania. BT consolidates its leading position and reaches 23% market share both through organic growth and following the integration of OTP Bank. The merger also meant for BT increases of 9% in assets and 13% of the loan portfolio as well as a larger presence in Bucharest and the central region of the country, according to Business Review.

”Banca Transilvania has a core competence, namely the rapid and successful integration expertise of the acquired companies. This time, it included a record time integration of just seven months, with a very smooth implementation, realized due to the similarities and synergies between BT and OTP Bank, as well as the involvement of the two banks’ teams. We welcome our new customers, business partners and colleagues,” says Omer Tetik, General Manager at Banca Transilvania.

What is Banca Transilvania offering to the new customers, following the merger with OTP Bank:

• Access to the largest ecosystem of banking and complementary banking solutions through the BT Group companies.
• Presence in 350 communities across the country, with over 530 branches and over 2,000 self-banking machines (BT Express, BT Express Plus, BT Cash & Drop).
• State of the art apps, BT Pay (for retail customers), BT Go (for corporates) and BT Visual Help (for guided self-banking).
• Hungarian Desk, which includes a number of advantages, such as Hungarian-language consultancy for both OTP Bank customers and for those already working with Banca Transilvania, who wish to do so.
• Welcome offer, including products, services and solutions.

BT acquired OTP Bank and the other OTP Group subsidiaries in Romania in 2024 for EUR 347.5 million.

The Banca Transilvania Group has the biggest track record in Romania in acquisitions and integrations. It now adds to its expertise the fastest integration, completed in just seven months, and the experience of two simultaneous mergers in two different countries, as Victoriabank, part of the Banca Transilvania Group, completed the merger with BCR Chisinau.

Banca Transilvania is one of the leading financial institutions in Romania, known for its significant contributions to the country’s banking sector and its commitment to innovation and customer service. Founded in 1994 in Cluj-Napoca, Banca Transilvania has grown to become the largest bank in Romania by assets, serving millions of customers across the country.

History and Growth

Banca Transilvania was established with the aim of supporting the development of the local business environment and providing financial services tailored to the needs of Romanian entrepreneurs. Over the years, the bank has expanded its operations and diversified its product offerings, becoming a key player in the Romanian banking industry.

Services and Products

Banca Transilvania offers a wide range of financial products and services, catering to both individual and corporate clients. These include:

• Retail Banking: Personal loans, mortgages, savings accounts, and credit cards.
• Corporate Banking: Business loans, trade finance, cash management, and investment services.
• Digital Banking: Online and mobile banking platforms, providing customers with convenient access to their accounts and financial services.

Innovation and Technology

Banca Transilvania is known for its focus on innovation and technology, continuously investing in digital solutions to enhance customer experience. The bank’s mobile banking app, BT Pay, allows customers to manage their finances, make payments, and access various banking services from their smartphones. Additionally, Banca Transilvania has introduced self-service banking options, such as BT Express and BT Express Plus, to provide customers with quick and efficient banking solutions.

Recent Developments

In recent years, Banca Transilvania has made significant strides in expanding its market presence and strengthening its position in the banking sector. In 2024, the bank completed the acquisition of OTP Bank Romania.

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